Stay informed with latest news from the world of eCommerce, new eStar updates and features and see how our clients are connecting with more customers than ever before.
Digital strategist Greg Randall defines the business evolution to leverage the online channel.
For retailers and B2Bs to leverage the power of the online channel, evolving the eCommerce technology is one piece of a bigger puzzle.
It’s not just a channel evolution, it’s a business-wide evolution.
Kylie Williams eStar Partner and Client Services Manager talks Top 5 Tips to Evaluate your Peak Season Performance.
As we reflect on 2021 and return from Christmas and New Year breaks to start the year refreshed, it is important, while it is still relevant, that you review your sales results and performance from Peak Season past and see where there is any opportunity for learnings and improvements.
eStar chief technology officer Matt Neale looks back at the peak trading season.
Well, it's that time of year again, where the peak trade tension, the celebrations or commiserations have been and gone, and we look ahead to the next round.
eStar client services and partner manager Kylie Williams details six key ways to prepare for the peak trading period.
Will this peak period be a repeat on last year? We and others in the eCommerce industry think not. If anything, it will be one we have never encountered before, but one we need to prepare for!
eStar senior project manager Patrick Gaskin shares why the 'Delta consumer' is redefining customer experience.
Last year I wrote about the COVID consumer and how the ebb and flow of what, in hindsight, was a predictable cycle of lockdowns and subsequent easing of restrictions was impacting consumers.
Since then, a lot has changed. So how has it changed consumer behaviour and eCommerce?
eStar senior project manager Patrick Gaskin discusses store fulfilment in the time of COVID.
The disruption of the past 18 months has brought on change, both temporary and permanent. Central business districts – the mecca of foot traffic – have remained largely deserted as people continue to work from home and shop online. Lockdowns remain a constant threat, fuelling uncertainty and hurting consumer confidence.
